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The Global Digital Marketing Gap

The Global Digital Marketing Gap Social and video marketing, analytics, native ads, programmatic, in-store mobile offers, content marketing, and other digital techniques are all changing the profession, but the basis for long-term success remains unchanged. Species that adapt survive, according to Charles Darwin — and not even necessarily those that rely on strength. Strategies and … Continue reading The Global Digital Marketing Gap

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Instagram Test Feature

Instagram Test Feature lets users share Stories straight to Facebook TechCrunch To boost the popularity of Stories, Facebook could turn to its photo-centric sister app. In a new feature test first spotted by the Next Web’s Matt Navarra.. and Twitter user @mruiandre, some users are seeing an option to share Instagram Stories directly to the … Continue reading Instagram Test Feature

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2018 Trends in Content Marketing to Help You Attract and Engage Prospects

2018 Trends in Content Marketing to Help You Attract and Engage Prospects 2018 is just coming to an end, and content marketing has changed a whole lot in the past few years. While it was once a small component of larger digital marketing campaigns and strategies, big brands have started to realise that content can … Continue reading 2018 Trends in Content Marketing to Help You Attract and Engage Prospects